Toyota Prius

Toyota Prius

Build and price your new Toyota exactly the way you want it.

THE 2027 TOYOTA PRIUS FAMILY

DRIVE SMARTER.
GO FURTHER.
LOVE EVERY KM.

Meet the 2027 Prius Hybrid and Prius Plug-in Hybrid.

Sleek design meets legendary Toyota hybrid efficiency. Discover two exciting ways to enjoy electrified driving, from the convenience of the Prius Hybrid to the added electric-driving freedom of the Prius Plug-in Hybrid. Find your perfect Prius at Heartland Toyota in Williams Lake.

2027 Toyota Prius XLE AWD in Guardian Grey
2027 TOYOTA PRIUS
TWO WAYS TO DRIVE ELECTRIFIED

Find Your Perfect Prius

Choose the fuel-saving convenience and all-wheel-drive confidence of the Prius Hybrid, or experience more electric-only driving with the Prius Plug-in Hybrid.

EFFORTLESS HYBRID EFFICIENCY
2027 Toyota Prius Hybrid
2027 TOYOTA

Prius Hybrid

The iconic hybrid, reimagined. The Prius combines striking modern styling, responsive performance and outstanding everyday efficiency. With standard electronic all-wheel drive, it’s ready for more.

196 hp Combined power
AWD-e Standard drive
5 Passengers
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ELECTRIC FREEDOM + HYBRID FLEXIBILITY
2027 Toyota Prius Plug-in Hybrid
2027 TOYOTA

Prius Plug-in Hybrid

Plug into more possibilities. The Prius Plug-in Hybrid adds extended electric-only driving to the innovative Prius formula, while retaining the flexibility of gasoline-hybrid travel.

72 km Up to EV range
220 hp Combined power
FWD Drivetrain
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Prius Plug-in Hybrid maximum EV driving range of 72 km applies to the SE grade. XSE and XSE Premium are rated at up to 64 km. EPA estimates; actual range varies with temperature, driving conditions and other factors.

2027 Toyota Prius Hybrid exterior
MEET THE 2027 TOYOTA PRIUS

THE HYBRID ICON.
REIMAGINED.

Toyota Prius continues to push hybrid driving forward. With its athletic silhouette, fifth-generation hybrid powertrain and standard electronic all-wheel drive, it blends outstanding efficiency with an engaging driving experience.

Available in XLE and Limited grades, the 2027 Prius provides thoughtful comfort, intelligent connectivity and advanced safety technology.

✓ 196 Horsepower Responsive fifth-generation hybrid performance.
✓ Standard AWD-e Added traction confidence in changing conditions.
✓ Toyota Safety Sense 3.0 Advanced driver-assistance technology.
✓ Smart Connectivity Toyota Multimedia and smartphone compatibility.
MEET THE 2027 PRIUS PLUG-IN HYBRID

PLUG INTO
MORE POSSIBILITIES.

The Prius Plug-in Hybrid takes electrified driving further. Its rechargeable battery makes electric-only driving practical for many daily journeys, while the gasoline-hybrid powertrain delivers the flexibility to keep going on longer trips.

Offered in SE, XSE and XSE Premium grades, this sporty and sophisticated plug-in hybrid combines 220 horsepower with modern technology and comfort.

✓ Up to 72 km EV Range EPA-estimated electric range on SE grade.
✓ 220 Horsepower Spirited plug-in hybrid acceleration.
✓ Flexible Charging Recharge using compatible home equipment.
✓ Advanced Technology Toyota Multimedia and Safety Sense 3.0.
2027 Toyota Prius Plug-in Hybrid XSE Premium exterior
COMPARE YOUR OPTIONS

Prius Hybrid vs. Prius Plug-in Hybrid

Both offer iconic Prius design and advanced hybrid engineering. The key difference comes down to charging, electric range and drivetrain.

FEATURE PRIUS HYBRID PRIUS PLUG-IN HYBRID
Powertrain 2.0L Hybrid 2.0L Plug-in Hybrid
Combined Horsepower 196 hp 220 hp
Drivetrain Standard AWD-e Front-wheel drive
Plug-in Charging Not needed or supported Yes
Electric-only Range Short-distance EV operation Up to 72 km estimated
Passenger Capacity 5 5
Best For Hybrid efficiency without plugging in Electric commuting and longer hybrid trips

Based on published 2027 Canadian specifications. Plug-in Hybrid electric range is EPA-estimated: up to 72 km for SE and up to 64 km for XSE/XSE Premium. Actual range and fuel consumption will vary.

INNOVATION IN EVERY DRIVE

Designed to Impress. Built to Inspire.

From intuitive connectivity to driver-assistance technology and premium comfort, the 2027 Prius lineup brings intelligent design to every journey.

01

Toyota Safety Sense 3.0

Advanced driver-assistance features support driver awareness and help provide greater confidence on every journey.

02

Connected Technology

Toyota Multimedia, wireless smartphone integration and available larger displays make it easier to stay connected on the go.

03

Premium Comfort

Heated seating, available upgraded audio and thoughtfully designed interior features help make every drive more enjoyable.

ELECTRIFIED DRIVING EXPLAINED

Do You Need to Plug In Your Prius?

Both Prius models feature Toyota hybrid engineering. The biggest difference is how they use and recharge their electric batteries.

NO PLUG REQUIRED

Prius Hybrid

The Prius Hybrid automatically combines its gasoline engine and electric motors to optimize efficiency. Regenerative braking and the engine replenish the hybrid battery during normal driving, so there is no need for external charging.

Ideal for drivers looking for hybrid efficiency and standard AWD without plugging in.

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PLUG-IN ELECTRIC CAPABILITY

Prius Plug-in Hybrid

The Prius Plug-in Hybrid has a larger rechargeable battery that supports longer electric-only trips. Charge at home using compatible equipment, then enjoy electric driving for many everyday journeys. Gasoline-hybrid operation is available when needed.

Ideal for drivers who can charge regularly and want to maximize electric-only travel.

BUILD & PRICE PLUG-IN HYBRID →
HEARTLAND TOYOTA | WILLIAMS LAKE, BC

YOUR NEXT JOURNEY
STARTS WITH PRIUS.

Ready to experience the 2027 Prius lineup? Whether you’re drawn to the efficient Prius Hybrid or the electric-driving flexibility of the Prius Plug-in Hybrid, Heartland Toyota is here to help you find your ideal vehicle.

106 Broadway Ave North, Williams Lake, BC
Prius
Prius Plug-In Hybrid